AI Insights · Timothy · April 2023
Top 5 Delivered Meal Kits and Specialty Foods Apps in Oceania Q1 2023
Discover the performance of the top 5 delivered meal kits and specialty foods apps in Oceania for Q1 2023, including trends in downloads, revenue, and active users.
In Q1 2023, the top 5 delivered meal kits and specialty foods apps in Oceania showcased varied trends in weekly downloads and active users. Here’s a closer look at their performance.
HelloFresh: Meal Kit Delivery experienced a steady increase in weekly downloads, peaking at approximately 7.9K in the week of January 23. Weekly active users saw a slight fluctuation, starting at 214.2K and reaching a high of 237.2K in the week of January 2, before stabilizing around 220.9K by the end of March.
Youfoodz: Custom Meal Plan had its weekly downloads peak at 5.8K in the week of January 23. The app maintained a consistent download rate, with minor fluctuations, finishing the quarter at around 5.1K downloads in the last week of March.
EveryPlate: Cooking Simplified saw a gradual increase in weekly downloads, reaching a peak of approximately 3K in the week of February 20. Weekly active users also showed a positive trend, starting at 14.5K and peaking at 18.3K in the week of March 20.
Marley Spoon had a notable increase in weekly downloads, peaking at 2.5K in the week of February 6. Weekly active users showed a gradual rise from 5.7K to a peak of 7.2K in the week of February 13, before stabilizing around 6K by the end of March.
Dinnerly: Meal Kit experienced a significant peak in weekly downloads at 2.7K in the week of February 6. Weekly active users demonstrated steady growth, starting at 26.8K and reaching a peak of 30.3K in the week of February 20, before ending the quarter at approximately 29.1K.
These insights are based on data from Sensor Tower. For more detailed analysis and trends, please visit Sensor Tower.
